Give a Fork About Our Fish

 

More than other types of meat, fish is a tricky business when it comes to trying to decipher if what you’re eating is any good – for yourself, and the environment. Can fish really be “free range”, and organic? What does that even mean when it comes to seafood? Some fish like tuna, shark and swordfish have been depleted to just 10% of what they were in the 1950s due to unsustainable fishing practices, and people don’t tend to think as much about where their seafood is coming from before munching on a roll of sushi or hoeing into fish and chips.

Sustainable Table understand all this, and that’s where their latest Give A Fork campaign comes in. They want passionate foodies to host dinner parties around the theme of ‘sustainable seafood’. The host gets a pack including a cookbook, DVD and Switch Your Fish guide; then invites their friends, cooks them a (sustainable) feast and gets them to donate what they would have spent on a night out. Vegetarians can get in on the fun too, by serving beans instead of bream. The campaign will run from October 7-14, with all proceeds going towards Sustainable Table’s work of building a fair and sustainable food system. Get all the information here and get cooking!

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As the world careens towards AI seeping into our feeds, finds and even friend-zones, it's becoming increasingly hard to ignore.⁠
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We just wanted to say that here at Peppermint, we are choosing to not print or publish AI-generated art, photos, words, videos or content.⁠
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Merriam-Webster’s human editors chose 'slop' as the 2025 Word of the Year – they define it as “digital content of low quality that is produced usually in quantity by means of artificial intelligence.” The problem is, as AI increases in quality, it's becoming more and more difficult to ascertain what's real and what's not.⁠
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Let's be clear here, AI absolutely has its place in science, in climate modelling, in medical breakthroughs, in many places... but not in replacing the work of artists, writers and creatives.⁠
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Can we guarantee that everything we publish is AI-free? Honestly, not really. We know we are not using it to create content, but we are also relying on the artists, makers and contributors we work with, as well as our advertisers, to supply imagery, artwork or words created by humans. AI features are also creeping into programs and apps too, making it difficult to navigate. But we will do our best to avoid it and make a stand for the artists and creatives who have had their work stolen and used to train AI machines, and those who are now losing work as they are replaced by this energy-sapping, environment-destroying magic wand. ⁠
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Could using it help our productivity and bottom line? Sure. And as a small business in a difficult landscape, that's a hard one to turn down. We know other publishers who use AI to write stories, create recipes, produce photo shoots... but this one is important to us. ⁠
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'Touch grass' was also a Merriam-Webster Word of the Year. We'll happily stick with that as a theme, thanks very much. 🌿