#BuyBlak: A List of First Nations-Owned Businesses to Support this Christmas

First Nations Brands
words REBECCA JAMIESON DWYER

Need gift inspiration this festive season? We’ve rounded up some of our favourite 100% First Nations-owned brands – from food to clothing and everything in between – so you can add to cart knowing your purchase helps support Indigenous makers, producers or creatives do their thing. Forget dreaming of a white Christmas – this year, it’s time to #BuyBlak!


Magpie Goose 

Started in the NT in 2016 and having recently transitioned to Indigenous ownership, Magpie Goose is flying high as the go-to label for colourful, bold, joy-inducing clothing and accessories for adults and kids. Adorned with prints designed by Aboriginal artists that are then hand screen-printed and made ethically in Australia, every piece – from their dresses and jumpsuits to men’s shirts and baby rompers – is designed to be treasured and will make sure you stand out from the flock. 


Indigiearth

With a range including native loose leaf teas, chocolate covered macadamias with lemon myrtle, wattleseed-infused coffee and saltbush dukkah, Indigiearth offers a veritable smorgasbord of delicious treats for the foodie in your life. Drawing on more than 60,000 years of traditional Aboriginal land management practices, all ingredients are ethically and sustainably sourced – helping to forge a connection between people and the earth. 


Rachael Sarra

Inimitable multidisciplinary artist Rachael Sarra seems to be everywhere at the moment, and you can experience the @sar.ra__ magic by nabbing one of her ever-popular canvas prints, key rings, totes, notebooks, pins, face masks, puzzles and more! With a fun, engaging style featuring bold shapes and plenty of pink, Rachael aims to challenge our perception of First Nations art and identity – treading a brightly coloured path that’s firmly her own. 


Trading Blak 

Created by a group of passionate Aboriginal women who want to help guide consumers through misleading marketing claims, Trading Blak makes it easy to shop from businesses that are 100% Indigenous owned and led. Featuring a range of stylish clothing, jewellery, art prints, weaving kits, yoga mats, bush foods and everything else you could possibly hope to stuff in a stocking, it’s your one-stop shop for ticking everything off your Christmas list. 


Emro Designs 

‘Tis the season to be eating alfresco, and what nicer way to do so than on one of Emro Designs’ stunning picnic rugs? UV-protected, water resistant and sandproof, each tells the stories of Indigenous culture through their unique artist-created designs. Their range also has homeware lovers covered, with cushions, indoor rugs and mats in both bright and neutral tones, with profits from each item going directly back to the artist. 


Haus of Dizzy 

Created by the self-proclaimed ‘Queen of Bling’ Kristy Dickinson, jewellery and accessories brand Haus of Dizzy is something of an Australian icon, worn by the likes of Ms Lauryn Hill, Baker Boy and Lala Hathaway. Her playful, colourful range includes bracelets, pins, tote bags and hair accessories, but she’s perhaps best known for her signature acrylic earrings, which tend to make a bold political statement while aiming to foster a sense of empowerment and joy in the wearer.


Earth Jinda 

Proud Gumbaynggirr woman and mother-of-four Jame Telfer creates her small-batch range of ethically sourced aromatherapy products as part of her greater goal of helping Aboriginal women – particularly mothers – find their safe place within the health and wellness space. Choose from affirming sprays made with rose myrtle, blue gum and Australian sandalwood; rollers to assist with anxiety and sleep; an empowering birthing kit; and a nourishing range of bath soaks – all of which aim to make the recipient feel more grounded and connected to Country with every inhale (surely the gift we could all do with this Christmas). 


Yaali Creations

From a Serpents and Songlines mat and a wooden bush tucker puzzle to a dreaming stones symbol game and yarning cards designed to help kids open up about their emotions, Yaali Creations’ thoughtfully designed educational items are just the ticket for the small people in your life – helping them discover and grow while learning more about Indigenous culture. 


Sobah

Give the gift of waking up without a hangover this Christmas with non-alcoholic craft beer company Sobah, started by husband-and-wife team Clinton and Lozen Schultz. Combining traditional brewing techniques and native ingredients (think Davidson Plum, Wattleseed and Pepperberry), their award-winning range of zero-alcohol brews aims to remove the stigma around socialising sober and helps raise positive awareness of First Nations culture. We’ll drink to that!


Bush Medijina

Using traditional Indigenous botanical knowledge to create modern skincare, Bush Medijina products are hand-crafted by women on Angurugu, a remote island in the NT. Containing wild-harvested native ingredients such as broad-leaved wattle, wild peach tree and spinifex grass, and formulated using wisdom passed down from their ancestors, their divine range of nourishing balms, body butters, scrubs, moisturisers, face masks, lip balms and more has everything you need to end the year on a serious skincare high. 


Tjanpi Desert Weavers 

Tjanpi means ‘dry grass’ and this social enterprise of the Ngaanyatjarra Pitjantjatjara Yankunytjatjara Women’s Council works with female Aboriginal artists from the Central and Western Desert to enable them to make a living from their colourful, contemporary fibre art. Representing over 400 Anangu/Yarnangu artists from 26 remote communities, their offerings include brightly hued woven baskets as well as character-filled sculptures of papa (dogs), tinka (lizards) and tjulpu (birds). 


Buffie Corunna 

Buffie Corunna’s beautiful acrylic earrings are miniature works of art, featuring evocative, intricate designs inspired by the Western Australian landscape and her spiritual connection to her ancestors. A lifelong creative who engages with many different mediums to share her stories and culture, Buffie’s work also includes larger canvas artworks and commissioned pieces. 


Amber Days

This Melbourne-based ethical kidswear label creates the dreamiest threads for little people – think linen overalls, organic onesies, seventies-inspired bell bottoms with matching crop tops and plenty more cuteness besides. Adorned in gorgeous Aboriginal artist-designed prints inspired by the bush, desert and sea, each piece is made in India under fair trade conditions. Plus they’ve now extended their range to include womenswear, so you and your little one can be twinning for days. 


Clothing the Gaps

An independent Aboriginal-led non-profit, Clothing the Gaps aims to get Indigenous people moving in order to add years to their lives. Their conversation-starting tees for adults and kids feature slogans including ‘Always was, always will be’, ‘Free the flag’, ‘Not a date to celebrate’ and others – gift or wear one in recognition of the fact First Nations people have occupied and cared for the land for over 65,000 years.  

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As the world careens towards AI seeping into our feeds, finds and even friend-zones, it's becoming increasingly hard to ignore.⁠
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We just wanted to say that here at Peppermint, we are choosing to not print or publish AI-generated art, photos, words, videos or content.⁠
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Merriam-Webster’s human editors chose 'slop' as the 2025 Word of the Year – they define it as “digital content of low quality that is produced usually in quantity by means of artificial intelligence.” The problem is, as AI increases in quality, it's becoming more and more difficult to ascertain what's real and what's not.⁠
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Let's be clear here, AI absolutely has its place in science, in climate modelling, in medical breakthroughs, in many places... but not in replacing the work of artists, writers and creatives.⁠
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Can we guarantee that everything we publish is AI-free? Honestly, not really. We know we are not using it to create content, but we are also relying on the artists, makers and contributors we work with, as well as our advertisers, to supply imagery, artwork or words created by humans. AI features are also creeping into programs and apps too, making it difficult to navigate. But we will do our best to avoid it and make a stand for the artists and creatives who have had their work stolen and used to train AI machines, and those who are now losing work as they are replaced by this energy-sapping, environment-destroying magic wand. ⁠
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Could using it help our productivity and bottom line? Sure. And as a small business in a difficult landscape, that's a hard one to turn down. We know other publishers who use AI to write stories, create recipes, produce photo shoots... but this one is important to us. ⁠
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'Touch grass' was also a Merriam-Webster Word of the Year. We'll happily stick with that as a theme, thanks very much. 🌿